000 01377nam a22002657a 4500
999 _c1286
_d1286
003 OSt
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008 110415t xxu||||| |||| 00| 0 eng d
020 _a0275955788
060 _aW 1 PH 1997
100 _aPiotrow, Phyllis Tilson.
_93284
245 _aHealth communication :
_blessons from family planning and reproductive health,
260 _aLondon :
_bPraeger,
_c1997.
300 _aviii, 307 p.
_bill.
_c24.5 cm.
504 _aIncludes bibliographical references and index.
520 _aThe theme of this book is simple but profound: Ssytematic communication strategies can improve health behavior. The power of communication today stems from two recent developments: the rapid growth of communication media and the notable increases in our understanding of communication processes. The power of communication is clear. Communication influences how people vote. Communication determines what people buy. Communication affects what people wish for and what they aspire to become. communication shapes how people conduct their daily lives, even their sexual behavior.
650 _aHealth communication
_93285
650 _aFamily planning
_91145
650 _aReproductive Health
700 _akincaid, D.Lawrence.
_93287
700 _aRimon II, Jose G.
_93288
700 _aRinethart, Ward.
_93289
942 _2NLM
_cBK