TY  - BOOK
AU  - Piotrow, Phyllis Tilson.
AU  - kincaid, D.Lawrence.
AU  - Rimon II, Jose G.
AU  - Rinethart, Ward.
TI  - Health communication: lessons from family planning and reproductive health,
SN  - 0275955788
PY  - 1997///
CY  - London
PB  - Praeger
KW  - Health communication
KW  - Family planning
KW  - Reproductive Health
N1  - Includes bibliographical references and index
N2  - The theme of this book is simple but profound: Ssytematic communication strategies can improve health behavior. The power of communication today stems from two recent developments: the rapid growth of communication media and the notable increases in our understanding of communication processes.
The power of communication is clear. Communication influences how people vote. Communication determines what people buy. Communication affects what people wish for and what they aspire to become. communication shapes how people conduct their daily lives, even their sexual behavior
ER  -